Public Relations

Press Conference

It’s more than just a press release.

Why is Public Relations important?

A carefully orchestrated public relations plan is essential in today’s market. Constantly changing communication channels, 24/7 immediacy, transparency, and consumer savvy make it vital that your company’s PR strategy is consistent and cuts through the clutter of the marketplace to reach your customers.

Our team seamlessly integrates our public relations initiatives with a multi-platform marketing approach to create, change or reinforce opinion through persuasion. We can develop and implement a comprehensive public relations plan and timeline that fits your budget, targets your desired markets, and promotes your organization’s products or services.

Start with Public Relations Today!

Select a plan or contact us to learn more.

Public Relations Entry Plan
$16,500
One 2-hour Immersion Session to define your business and public relations goals. Review of current outreach (including website, bios, etc.) and recommendations for immediate improvement. Development of annual strategic public relations plan. Calendar of selected and pre-planned public relations events/activities. Regular reviews of topical news and information that may have the potential to create opportunity for you to speak to your customers about your business and position your expertise to your target markets. Two media campaigns annually Quarterly conference calls to revisit and if necessary realign goals and strategies, test assumptions and review results. 24/7 access to crisis counseling* *Crisis counseling response development will be billed separately
Public Relations Intermediate Plan
$25,000
Your Public Relations program consists of: One 2-hour Immersion Session to define your business and public relations goals. Review of current outreach (including websites, bios, etc.) and recommendations for immediate improvement. Development of annual strategic public relations plan. Calendar of selected and pre-planned public relations events/activities. Regular reviews of topical news and information that may have the potential to create opportunity for you to speak to your customers about your business and position your expertise to your target markets. Four (4) Media campaigns annually Follow up calls and coordination with media on behalf of your organization following delivery of Media Advisories and/or Press Releases. One ‘white paper’ or article submitted annually to the publication, trade journal, magazine, newspaper or digital media outlet you select. Monthly conference calls to revisit and if necessary
Public Relations Aggressive Plan
$30,000
Your Public Relations Program consists of: Two annual 2-hour Immersion Sessions; the first to define your business and public relations goals, the second six months later to realign and redeploy plan. Review of current outreach (including website, bios, etc.) and recommendations for immediate improvement. Development of annual strategic public relations plan. Calendar of selected and pre-planned public relations events/activities. Regular reviews of topical news and information that may have the potential to create opportunity for you to speak to your customers about your business and position your expertise to your target markets. 6 Media Campaigns Annually Follow up calls and coordination with media on behalf of your organization following delivery of Media Advisories and/or Press Releases. One ‘white paper’ or article submitted annually to the publication, trade journal, magazine, newspaper or digital media outlet you select. Monthly conference calls to revisit and if necessary realign goals and strategies, test assumptions and review results. Writing and updating of CEO and key employee bios. Coordination of two speaking engagements annually. Speech writing for each speaking engagement. Arranging for photographers/videographers for key events (separate fee for photography billed to client) 24/7 access to crisis counseling* *crisis counseling response development will be billed separately